Design - Redesign Ltd

Logo / Branding / Corporate ID

Branding / Corporate Identity is a necessity and has to be understood to be so much more than just a logo. It is the approach a business takes to present itself to the public and how it adopts brand standards, down to the absolute finest detail. The ultimate goal is to ensure people think of your company when they’re making decisions to buy. There is then every chance their spend with be on your product or service.

We look to create a visual image representative of your business, an identity that will adapt to the passage of time and the mediums to which it will be applied in marketing. The key element for any brand is to be remembered.

Corporate or Brand Identities are either created well or not and it is normally the case that the success of a business can rest on how effective the visual materials are that represent it.

Don’t be fooled or take it likely, it is crucial and provides the first impression of your business. Brands aren’t just bought – they have to be believed in.

Do you look like you’re good enough or do you look “back street“? You know what they say about first impressions………

How Could We Help You?

Design for Marketing

Design is one thing and all too often the trap of thinking a great logo will sell the product or service can be easy to fall into. The design needs galvanising with the correct message, USP, strapline, benefits etc. You’ve heard all the speak.

Weaving the design into the marketing message can be a tricky endeavour and requires thought and consideration. It’s about getting the message out about an organisation, product or service. Basically the pieces have to maintain a consistent identity across a whole range to communicate a cohesive message aimed at a prospective customer.

This can affect a range of mediums tied to the brand such as websites, signage, brochures, flyers, magazine advertisements and promotional items. The REdesign marketing team have a wealth of experience dealing with these ensuring you communicate the right message to your target audience.

Print Design

Print is a medium that has to work hard to get it’s message across. The audience has to stay on the page long enough for the visual to do it’s job.

Often challenging, it may be the case that you only have one page to achieve this such as an advertisement in a magazine.

Lots of factors may come into play such as the paper, the layout, the copy and the graphics.

This is a physical product and the level of quality will be perceived when it’s in someones hands. You want that someone to buy.

Formatting for print requires knowledge when it is to be done well. Bleed, trim, safety area, size, colour. Fancy industry speak but there for a reason and looks a bugger when someone gets it wrong! More importantly it wastes money and costs customers.