There has been a debate floating around for some days now about the move Innocent have made by launching their own little packs of vegetables. Some say its a wise move, some say they are trying too hard and are going too far away from where they first started – they are after all one of those brands that are sooo painstakingly simple they dominate, a couple more examples are google & apple (just give us what we want please – brilliant.) [Read more…]